Home Based Business Leads – 5 Easy Tips for Buying Leads

When you first started on your journey with a home based business you were probably like everyone else. Excited, pumped ready to get going and build a great business. Finding home based business leads is just a matter of making a list and talking with people about your opportunity. Why wouldn’t everyone be as excited as yourself and see the potential lurking beneath the water? Well, thinking that everyone would be thinking like yourself unfortunately leaves your floating around in unchartered waters. It simply does not work that way.

The internet has changed every aspect of our lives, including the way we think, live and breathe. What worked 15-20 years ago no longer works and you need to change your thinking to match the times.

So where do you find “hot” prospects for your home based business? You can do one of three things:
1) You can buy leads or
2) you can build your own list or
3) do it the old fashioned way and work your warm market.

All 3 of these methods work but today let’s concentrate on buying home based business leads to build your business.

The first thing to get clear when going the lead route is “buying” does not equal success. Simply buying a lead is not a guarantee of a golden nugget. It will take work to bring that lead on board just as it takes work on the back end to do the other two methods. But buying leads is a great option and if done correctly, can definitely help grow your business quicker.

So if buying leads is the route you choose here are 5 easy tips to ensure a successful transition from lead to customer or business partner.

1. Look for a good lead company, one who has leads that are truly “hot” prospects. A good rule of thumb would be no older than a few weeks, preferably a lead who is “fresh and hot” right off of the turntable. Any older and it is a waste of time and money.

2. Be sure the lead is “qualified”. In other words, be sure the company you are using does not offer incentives to join their list or fill out a survey. You want a lead who was interested enough to fill out a survey without any prodding or coaching.

3. Make sure the company you use does not “oversell” the leads. In other words, how many other people have already received these leads as prospects before you? If any more than 2, don’t waste your money. The lead will likely be one of two things:
1) Gone as in someone else got them before you or
2) so frustrated with being called they won’t answer the telephone.

4. Deal with a company who does an accuracy check on addresses and phone numbers. Nothing is more frustrating than calling a group of leads to find that 1 or 2 out of 10 are good numbers.

5. Make sure the leads are 100% “opt-in” leads. In other words, no leads which have been recycled over and over again and spit out to you as a “hot” lead.

If you find a company that adheres to the above, then chances are the leads will be good, quality leads for your business. The rest is up to you.

There is no magic bullet but starting with good, quality home based business leads is definitely a step in the right direction for building a lasting and sustainable home based business.

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5 Things You Need to Know About Generating Home Based Business Leads

I’m sure that if you’re reading this article, you’re one of the thousands of people that is thinking about starting a home based business. Or perhaps you’ve already started one and are looking to grow more. Maybe you’re struggling to get leads for your business. No matter what your reason for reading this, I’ve got some tips that will help you generate more home based business leads.

For many of us in this economy, we’ve turned to a home based business, specifically a network marketing or MLM business, to try and either create a secondary income or even go full-time and replace our income or start fresh. You’ve made the right decision, but I know that you may not necessarily know the next steps to take or you may be frustrated with your results so far. I’m sure you understand that getting leads into your business is one of the most important activities you can do on a daily basis. As a matter of fact, you really should spend most of your time on generating more leads for your business.

But, how do you do that the right way? What methods work the best? Which ones should you avoid?

Here’s 5 things you need to know about generating home based business leads that will help you out and move your business forward to new levels.

Thing #1 – You need new leads every day if you’re going to be successful

No matter what anyone tells you, you’ve got to be generating leads on a daily basis if you’re going to be successful. Of course, you can’t stop there, but if you’re not generating leads every day, your business will NOT move forward.

Thing #2 – Most of the leads you get will NOT join your business

I know you’ve heard people say that people will just be beating down your door to join, but that’s simply not the case. I want you to be prepared when you hear the word “no” because you’re going to hear it a lot. A LOT. Don’t get discouraged, just keep moving forward.

Thing #3 – You’ve got to go out and get leads, most won’t come to you

When you’re just starting out, leads will probably NOT be beating down your door to join you. Over time, as you build your reputation and start having some success, this will happen to some degree. But when you’re starting out, you’re going to have to do a lot of grunt work to get leads in your business.

Thing #4 – You will want to give up and quit

This is just a fact. I’m not trying to be a downer here, but I want you to know the truth. Too many people have candy-coated the home based business lifestyle and given you an unclear picture. When you’re getting started and trying to get leads, you will get frustrated, you will want to give up. You will want to quit. Don’t. One of my mentors said that he never knew anyone that won or failed with network marketing. He only knew people that didn’t give up and those that did. Don’t give up, because there’s something in the next thing that will make you happy…

Thing #5 – If you persevere and generate leads, you will be successful.

I’ve seen it happen too many times. If you’re willing to stick to it, go out and get leads and then talk to them about your business, you will find success. it’s inevitable. It can’t be avoided. You just have to be willing to go through the work to get to that point.